You bring a blend of technical and operational expertise.
You're ambitious and business-savvy enough to secure and organize high-visibility, large-scale projects. However, you know that maintaining close individual relationships and being a reliable liaison are the keys to building confidence and lasting trust with your customers. Can you see the big picture and the details? You have the potential to excel in this dynamic Head of Digital & Social Media role with Syneos Health PR Group.
The primary purpose of this role is to drive our digital and social media practice, as part of our integrated PR/communications offering. You would be expected to lead accounts and help to drive high levels of satisfaction, as well as seeking out new business and opportunities as the main senior client point of contact.
The Head of Digital & Social role should expand beyond every day client services and include responsibilities such as providing direction for the business unit / PR team, and supporting the PR leadership team delivering against operations, as well as ensuring delivery against company business goals.
You would be seen as a key ambassador for the company and its values and will sit on the extended leadership team.
Client Services Management
•Apply excellent level of social, digital, commercial and strategic expertise and acts as a true partner to clients
•Think beyond the brief and see beyond clients immediate needs to advise at a high level of strategic thinking
•Set and maintain excellent levels of client service and instils this within the wider PR team
•Provide senior support to account teams on client discussions where appropriate
•Lead client satisfaction (ongoing relations / end of year survey) and ensures the client is happy throughout
•Maintain strong relationships with client procurement teams (in partnership with BD)
Product/Task Leadership & Accountability
•Senior lead for specific, social media led account teams, including the establishment and maintenance of quality standards, cost efficiency and working practices
•Provide counsel on the strategic direction, growth and development of social media programming across broader clients, in a consulting capacity
•Responsible for keeping abreast with key events in the industry and training the full PR team on social and digital best practice
•Work closely with Directors to build the digtial and social practice, and ensure that annual client revenue targets are achieved
•Help to drive alignment across client teams, ensuring appropriate servicing and delivery standards and providing internal leadership of accounts and teams
•Lead of new business pitches and proposals
•Lead of opportunities for growth with existing clients/ seeks new opportunities
•Seek ways to ensure competitive advantage through the delivery of innovative and diverse range of projects
•Ensure optimum level of resource to service client account and pre-empts any resourcing issues
•Competently communicates ‘Lab to Life’ offering
•Thinks beyond PR and establishes good working relationships with senior leads of other business units
•Manage career development and overall performance management of team members to ensure maximum productivity
•Ensure team are performing optimally and are feeling nurtured with development opportunities in place
•Promotes company wide initiatives and acts as an ambassador for the company both internally and externally
•Share best practice, knowledge and ideas with wider account teams
•Strong communication skills (verbal & written) as well as presentation abilities
•Ability to flex style according to the needs of clients and teams
•Strong attention to detail & organisational abilities
•Exposure to Global accounts
•Ability to work under pressure
•Good financial & commercial acumen
•Ability to balance strategic thinking with plan execution
•Ability to be proactive & solutions focused
•Detailed knowledge of pharma regulations (ABPI)
•Ability to manage and motivate a team effectively as well as managing upwards
•Demonstrates and maintain up-to-date knowledge and capability in all main software packages including Microsoft Office.
At Syneos Health Public Relations, the possibilities are infinite. Because of our “no walls, no limits” philosophy and entrepreneurial spirit, our employees have the opportunity and potential to work on projects beyond their years of experience. The only limitations here are those that are self-imposed, and we make sure to reward staff based on talent, not title.
Syneos Health Communications is the only healthcare communications network that is part of a company on the frontlines of healthcare, with a clear view into the everyday complexities of life and health. As part of Syneos Health®, our agencies — consisting of leading brands and experts in advertising, branding, public relations, managed markets and medical communications — are engaged in every point of influence in health, providing real-world insight into markets and audiences in ways that no other partner could.
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